Friday, December 16, 2011

Wise Words enables amateur writers create interactive books

I always Like to read about significant entrepreneurs putting some change in this world. Once the Kindles and the iPads came out Books have become part of ancient history. Nobody likes to read books, specially this generation (mid 90's kids and up) great market to Start a Platform that helps you build an interactive Book. I believe its a Genius Idea. What do you think!

Amplify’d from www.springwise.com

Wise Words with Chris Riley

Chris Riley is the Co-Founder and CMO of Moglue, a desktop platform that enables amateur writers to create interactive e-books, with no programming knowledge required. Chris attended The State University of New York at Albany, where he majored in finance and ITM, before meeting the other Moglue Co-Founders at a startup event in Seoul, South Korea.

Moglue’s drag-and-drop interface enables users of all ages to create both static and interactive content within their e-books. The platform can be used to create e-books across a range of genres, from children’s books to travel and cook books, which can then be published as apps for iOS and Android devices.

1. Where did the idea for Moglue come from?

TaeWoo, Ryan, and I met in May, 2010 at a Start-up Weekend event in Seoul, South Korea. Atomic Antelope’s “Alice for the iPad” had just been released, and was a huge hit. It was a beautiful example of the storytelling possibilities on these new devices, and served as our inspiration. We thought it would be cool if we could help people tell stories like that.

Our team spent three days developing the concept behind what would eventually become Moglue. By end of the third day we had a working prototype. Our skill-sets complemented each other well, we’d grown passionate about what we were doing, and we decided to continue to pursue the idea at the conclusion of the event.

2. How do you think self-publishing platforms such as Moglue fit into the future of publishing?

The Moglue platform is going to help democratize app creation and storytelling. I see a lot of parallels between what we’re doing, and the digital recording revolution in the 80s and 90s. Now, anyone can make a great sounding album in their bedroom.

Telling stories is something that is universal, and eternal. The only thing that’s changed over time is the way in which they’re told. For the past few years, access to the new platforms has remained in the realm of those with means. We’re going to empower publishers, authors, and artists to create interactive ebooks. We’re going to change publishing, in much the same way that digital audio workstations changed music.

See more at www.springwise.com
 

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