How to position your Blog ?

Please find below a list that will help you position your blog, if you want more information about the list just click on the last link

Amplify’d from www.entrepreneur.com

10 Ways to Turn Your Blog into a Lead-Generation Machine

BY Ann Handley | September 7, 2011| 13

Sometimes when I hear companies talking about creating a "machine" for their lead-generation efforts, I think about Dr. Seuss. Specifically, I think about all the fantastical and imaginative machines he created in his 46 children's books--like the Super-Axe-Hacker, the Utterly Sputter and (my favorite) the Eight-Nozzled Elephant-Toted Boom Blitz, a mighty machine that rapidly fires explosive sour-cherry stones.

39% of b2b marketers in North America find blog posts to be valuable marketing content. --Focus research, June 2011

Here's a 10-step prescription to increase your visibility and attract more qualified folks to your site. It may not shoot cherry pits, but it will help you convert your traffic into leads.

1. Make your blog an extension of your main website.

2. Solve or share, don't shill.

3. Show up.

4. Avoid War and Peace posts.

5. Pen a killer headline.

6. Link to other resources.

7. Embed companion calls to action.

8. Offer subscription services.

9. Trick out with social bling.

10. Remember one final thing. Read more at www.entrepreneur.com

 

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